Module Provider: |
Typography |
Number of credits: |
30 [15 ECTS credits] |
Level: |
M |
Terms in which taught: |
Autumn, Spring and Summer |
Module Convenor: |
Mr
G
Leonidas |
Pre-requisites: |
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Co-requisites: |
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Modules excluded: |
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Module version for: |
2006/7 |
Aims:
The aim of the module is to provide a thorough grounding in principles and methods of typeface design. Historical and theoretical issues are discussed, exploring the development of typeforms in a systematic way and with reference to their context. The technology used to typeset texts and render typeforms, both on paper and on screen, is discussed and its effects on design output analysed. The potential and constraints of each rendering technology are examined in depth. |
Assessable learning outcomes:
By the end of the module students should be able to:
draw on a broad historical and theoretical perspective of typeface design and production
recognise the influence of different technologies on typeface design and production
describe specific technical issues relating to the design, production, and use of digital typefaces
specify, manage, and troubleshoot typographical issues in multi-script documents |
Additional outcomes:
Students should also be able to communicate effectively in speech - in particular discussing concepts and procedures, and present coherent arguments, and in writing - in particular composing documents which investigate, analyse, and argue critically about relevant issues.
They should be able to undertake independent research, both using IT and by working with primary sources. |
Outline content:
The seminars cover a variety of subjects, such as:
The anatomy of type
Typeface design systems
From hot-metal to phototypesetting
From phototypesetting to digital
Development of recent typesetting techniques
Principles of digital type
Production issues for digital type
Characteristics and development of non-Latin type: Arabic, Hindic, Greek
Legibility research
Hinting digital typefaces
Legal issues surrounding typefaces
Applications of typefaces and implications for their design (print, screen, signage)
Case studies of existing typefaces |
Brief description of teaching
and learning methods:
Each weekly seminar focuses on one aspect which is explored in depth, with the lecturer/demonstrator introducing the subject and then guiding the discussion within the group. Depending on the subject, students may be asked to perform some design-analytical tasks (e.g. determine potentially problematic areas when developing non-Latin typefaces). In other cases the lecturer/demonstrator may use an example to elucidate solving a design problem or clarifying a production procedure.
All sessions make use of visual aids. These may be electronic resources (e.g. examination of digital font files) or artefacts (e.g. looking at original type specimens). Students are encouraged to explore both online and artefactual resources, and are provided with support for locating information online, and making use of the Department's working collections.
A number of visiting lecturers and demonstrators enrich the subjects covered and provide important feedback from the industry. |
Contact hours:
| |
Autumn |
Spring |
Summer |
| Lectures |
20 |
20 |
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| Tutorials/seminars |
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| Practicals |
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| Other contact (eg study visits) |
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| Total hours |
20 |
20 |
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| Number of essays or assignments |
1 |
1 |
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| Other (eg major seminar paper) |
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Assessment:
Coursework
One 4,000-word essay submitted on the Tuesday of week 2 (full-time students) or week 4 (part-time students) of the Spring term. One 4,000-word essay submitted on the Tuesday of week 2 (full-time students) or week 4 (part-time students) of the Summer term.
Relative percentage of coursework :The two essays constitute 100 per cent of the coursework
Examinations
Not applicable
Requirements for a pass
50 per cent
Reassessment arrangements
Re-submission of coursework |
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